Objective: Launch event of Hermes first boutique in Bahrain - UAE & Bahrain Press Coverage

Media Coverage: over 1,000,000 USD - including broadcast

For its shop opening in Bahrain, two events were organised with local partner agency

Day Event

-Special VIP guests invited to shop opening

-Media invited from Bahrain and UAE for a press lunch

-Shop entrance decorated with flowers and red carpet with velvet rope

-Models dressed with Hermes scarves to welcome guests

-A special bag was handed to all invitees as they left the shop

Night Event

-Valet Parking

-Outdoor walls washed in amber

-Horn blowers at door entrance

-Inside wall covered by Hermes scarf

-Lounge area with small tables displayed and seats covered with Hermes cushions

-Finger foods, wine and champagne served by waiters

-Main area decorated with Paris like ambience / Coffee shop tables

-Lampposts with Paris street signs

Scroll to top